Not long ago, when organizations spoke of digital transformation, they meant grand, sweeping overhauls: enterprise resource planning systems rolled out over years; massive infrastructure migrations; culture change programs that consumed multiple budgets and headcounts. If you weren’t going big-bang, you were behind. But in 2025, the rules are changing. The winners aren’t those making moonshot […]
Read More “Small Bets, Big Shifts: Why GenAI’s Future Lies in “Small-t” Transformations”
Not long ago, personalization meant putting a customer’s name in an email subject line or showing them “people also bought” recommendations. It was clever, sometimes useful but rarely game-changing. But by 2025, the rules of engagement have shifted. Today’s customers expect 1:1 experiences at scale recommendations that feel intuitive, offers that arrive in the right […]
Read More “The Trust Equation: How AI Personalization Is Redefining Customer Experience”
For years, organizations have approached AI like a set of tools neatly stacked on a shelf. Need faster reports? Deploy an analytics tool. Need smarter operations? Roll out automation. Need deeper insights? Install a machine learning model. But here’s the hard truth: deploying AI isn’t the same as designing intelligence. By 2025, that distinction is […]
